PARSED CONTENT

The site fes.com.au had the following on the web page, "The proven name in fire safety." I noticed that the website said " Fire Equipment Services FES sets the benchmark for maintenance, training and compliance in fire safety." They also stated " As the commercial arm of the MFB, we share its themes of always safe, community safety and resilience its in our DNA. Our reputation is built on the way we operate, our people and our innovative knowledge based systems. Above all, we are committed to delivering exceptional service. FES customers registered for the web portal can login to the portal here." The meta header had FES as the first keyword. This keyword was followed by Fire Equipment Services, Asset Management, and Fire Protection which isn't as important as FES. The other words the site used was Equipment Service Guarantee. Fire Equipment Services is also included but could not be viewed by search engines.